YKY GALORE

Employer: Public Systeme

Brand: Galeries Lafayette

Fonction: art designer, creative designer,  visual communication.

City: Paris

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We get asked to create an event during the Fashion week Paris, we choosed to melt rock attitude with icones such as Sofia Coppola and Sarah Jessica Parker.

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We did create a show at "la verticale" starting from the up galeries. We did hanged huge clothes between two of the building and we did created a lot of interactivity inside the Galeries Lafayette between the customers and the brands referenced inside the shop. We exposed digitales interview from Jean Paul Gaultier, Yves Saint Laurent, Ines de la Fressange...